Construct practice of the lasting development framework of institute of traditional Chinese medicine with the characteristic advantage

Construct practice of the lasting development framework of institute of traditional Chinese medicine with the characteristic advantage
According to report of number 7 of Vol. 14 of magazine of " Chinese hospital ", brand strategy is the eternal theme of development of hospital, key competitiveness that the brand having unique intension and having lasting vitality is development of hospital even more. To one the intersection of Chinese medicine and the intersection of characteristic and obvious, Traditional Chinese hospital that traditional Chinese and western medicine regard as equally important, extensive and profound cultural factor, of long standing and well established humanity history, rich to cure characteristic skill and technique, the intersection of highly skilled man and the intersection of benevolence and the intersection of doctor and demeanour of heart of source extremely, it is all the intangible assets which reflect the characteristic advantage of the hospital, it is key elements of realizing sustainable development of the hospital too. The Traditional Chinese hospital of Wuxi is when builds the development course in over half a century, insist on passing on and carrying forward regarding with innovative development as equally important all the time, regard characteristic brand as the key strength of constructing the lasting development framework of hospital, the comprehensive strength of the hospital is reaching a new stage constantly, especially in recent years, under the craning one's neck to look into the distance of scientific development view and lasting development framework, the hospital welcomes golden period on the development history especially, go on the fast traffic lanes of lasting, fast, health, great-leap-forward development. Combine historical origin, reality which develops the characteristic, characteristic advantage of the institute of traditional Chinese medicine, explain how to catch the culture in the undertaking development key element of Chinese medicine to develop important intension such as brand, talent's advantage brand, characteristic brand of technology, looking forward strategy strategy, gave full play to resource advantages, turned the advantage of the characteristic brand into the competitive advantage that the Chinese medicine undertaking was developed continuously in the past. The magazine of " Chinese hospital " submits the article)

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