The false Chinese medicine advertisement 6 method can be distinguished

The false Chinese medicine advertisement 6 method can be distinguished
It is reported ' Reporter Cui Fang) If see on the newspaper, magazine the medical advertisement of Chinese medicine declares " Solve the difficulty " , " curative effect is the best " , " these should do the trick " ,Must leave one more heart, don't believe easily. A few days ago, State Administration of Traditional Chinese Medicine combined for several years and monitored the advertising situation of medical treatment of Chinese medicine, summarize 6 characteristics that the medical advertisement of false illegal Chinese medicine has. These 6 characteristics are: Declare more that can treat chronic obstinate disease, such as tumour, diabetes, psoriasis, vitiligo, hypertension, venereal disease,etc.; Often use the exaggerating vocabulary or absolute language, if " solve the difficulty " , " cure, become reality by some disease " , " break-through newly " , " make a diagnosis technological world, lead " When; Propagate the cure rate, efficient, or take the form of selling goods with prize, promise " invalid refund " , " the insurance company insures " ; Utilize name and image of medical R D institution, academic mechanism, medical organization or expert, doctor, patient to prove; Way of holding a consultation with health lecture, expert etc. is propagated, announce organization's concrete address and contact detail in the program; Announce the advertisement in the name of PLA man, People's Armed Police medical organization. It is reported, State Administration of Traditional Chinese Medicine set up the mechanism of medical monitoring of the advertisement of Chinese medicine in 2008, go on the system and monitor to the medical advertisement of Chinese medicine that is published in the some newspapers, magazines, has monitored 13 batches of newspapers, more than 24000 together over the past 3 years, 9 batches of magazines, 432, monitor 8201 medical advertisements of false illegal Chinese medicine (time) ,And will monitor the result and notify every province ' District, city) Administrative department of traditional Chinese medicine and hygiene superintendent office, supervise it to investigate and prosecute medical organization that releases false illegal advertisement. So far, warn, criticize and educate and fine 408 (time) to the medical organization altogether ,Cancel Chinese medicine " whether medical advertisement check, prove " 69 ' Time) ,Suspend business to bring up to standard 310 ' Time) ,Revoke relevant to make a diagnosis 137 subjects ' Time) ,Ban 11 families.

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